Blog | Sponsorship Recruitment and Naming Rights | Instigo Agency

Mission Impossible Made Possible: Instigo Agency Secures $500,000 Naming Rights Deal for Spearfish Sportsplex

Instigo Agency, led by CEO Samson Oni, has successfully brokered a groundbreaking $500,000 naming rights agreement for the Keating Resources Sportsplex in Spearfish, SD. This community-driven partnership marks a pivotal achievement, bringing enhanced recreational facilities and new opportunities to the region. Leveraging innovative strategies, Instigo showcased key assets like the beloved Skate Nights program, aligning Keating Resources with impactful community initiatives that promote health, education, and sustainability.

The Future of Sponsorships: How the NBA’s Media Deals Can Inform Your Sponsorship Strategy

For property rights holders—including government entities, sports venues, public parks, transportation systems, cultural events, and business events—this trend presents a golden opportunity to leverage the power of media-driven sponsorships.